WAEC 2023 Bookkeeping Answers

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BOOKKEEPING OBJ
1-10: BBBCCCDBAC
11-20: BCDDCACCBD
21-30: ACACADCABD
31-40: ABACDDCDBB

Book keeping answers
(1a)

A joint stock company is a company that has multiple owners, each of whom owns a share in the company and has limited liability for its debts or losses. The company’s capital is divided into shares and held by shareholders, who elect a board of directors to manage the company’s affairs. Joint stock companies can raise more capital than partnerships or sole proprietorships, making them a popular form of business organization for large-scale enterprises. Examples of joint stock companies include multinational corporations like Microsoft, Apple, and Google.

(1b)
(i)Ownership: Private limited liability companies are owned and controlled by a small group of people, while public limited liability companies are owned and controlled by the general public.

(ii)Legal Requirements: Private limited liability companies have fewer legal requirements and are not required to publicly disclose their financial information, whereas public limited liability companies have more legal requirements and must publicly disclose their financial information.

(iii)Size: Private limited liability companies are typically smaller in size and have a smaller number of shareholders, while public limited liability companies are typically larger in size and have a larger number of shareholders.

(iv)Trading of Shares: Shares of private limited liability companies cannot be traded publicly on a stock exchange, while shares of public limited liability companies can be bought and sold by the general public on stock exchanges.

NUMBER 4

(4a)
control account is an account which contains the debit and credit totals of other accounts, and is used to prepare financial statements.

(4b)
(i) Debtors control account
(ii) Creditors control account

(4c)
(i) It helps in locating errors.
(ii) It saves time.
(iii) It can be used to detect missing figures.
(iv) Fraud becomes difficult when control accounts are prepared.
(v) It is used to check the accuracy of balance of the ledgers.
(vi) The total debtors and creditors can be easily calculated.

(3a)
(PICK ANY ONE)

Product marketing is a strategic function within a company that focuses on promoting and positioning a specific product or service in the market to attract and satisfy customers.

OR

Product marketing is a strategic discipline that focuses on the promotion and positioning of a company’s products or services to its target customers.It involves understanding the market, identifying customer needs and preferences

(3b)
(PICK ANY EIGHT)

(i) Utilize various advertising channels such as print media, television, radio, online platforms, social media, and digital ads to reach a wide audience.

(ii)Create informative and engaging content to educate potential customers about the new product.

(iii)Collaborate with influential individuals or industry experts who have a significant online following.

(iv)Leverage social media platforms such as Facebook, Instagram, Twitter, LinkedIn, and YouTube to engage with the target audience.

(v)Build an email list of potential customers and develop targeted email campaigns to introduce the new product.

(vi)Issue press releases to relevant media outlets and industry publications to announce the launch of the new product.

(vii)Organize live demonstrations or product showcases at trade shows, industry events, or in-store locations.

(viii)Offer free trials, samples, or limited-time promotions to encourage potential customers to try the new product.

(ix)Implement referral programs that incentivize existing customers to refer the new product to their friends, family, or colleagues.

(x)Collaborate with complementary businesses or influencers to cross-promote the new product.

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